Marketing today demands precision and agility. Campaigns that once relied on broad messaging now require targeted, data-driven...

Effective digital marketing campaigns require the right tools and strategies. By focusing on targeted reach, real-time data, cost efficiency, and automation, marketers can enhance their campaigns. The 70 20 10 rule helps allocate resources effectively, while data-driven decision-making and tool integration improve efficiency and campaign success.

In today’s competitive business environment, having a clear and effective marketing plan is essential. Many businesses struggle to reach...

In today’s competitive market, businesses need more than just a great product or service to succeed. They require strategic marketing to...

Marketing automation is a game-changer for small to medium-sized businesses looking to streamline their processes, enhance productivity,...

We'll walk you through our chosen SEO software, Semrush. It's the leading all-in-one SEO suite.

If you're looking for ways to automate your internal marketing and business processes, these are the tools we recommend.

To be successful on Google Ads, you need to know how to create the best ad groups with their own set of keywords and ads, as well as how...

As if starting an agency wasn't a challenge enough, layer on a pandemic and the downturn of our economy... here's what we've learned.

Free marketing tools that will help you reach out to your target audience and gain online traffic.

Recent numbers show that approximately 92% of web traffic exists solely within the first page of Google. That's right: the vast majority...

We can dream up custom marketing strategies and make them happen in an organized and and transparent way with vetted marketing experts.

This is how our Dallas based Advertising / Marketing Agency works for those who like accountability, transparency, and smarter marketing.

Why I started my own marketing agency, Axer Strategies? The answer is simple: to create a better business model for my marketing clients.